Business cards are essential and irreplaceable despite all the technological advancements. These cards contain key details of a company and they come in handy to promote a business during a seminar, trade fair, or business meeting. Knowing how these cards play an important role in promoting a business, it’s important to have them stand out from the competitors. There are many materials to choose from when designing a business card.
Plastic
Plastic business cards have enhanced durability compared to paper business cards. This allows them to be quite sturdy regardless of their thickness and makes the cards look elegant. These cards are highly resistant to stains and liquids, they are lightweight even though they are made thick, they can achieve unique yet practical designs, and they last longer than most materials.
Paper
Paper is the most used material for business cards. Printing companies have different types of paper from coated to uncoated and thin to thick. Even though there are different shades of white to choose from, keep in mind that different printers use different paper. The price of paper varies in weight and color. Paper is the cheapest and most readily available material, especially for business cards that normally come in bulk. Paper can easily adopt a wide array of shapes, colors, and even styles allowing for very creative designs. Business cards made of paper are suitable for almost any business, they are common which makes them easy to find, they are cost-effective, and they can be mass-produced easily.
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Metal/ Stainless Steel
This is a unique material that allows different execution possibilities. The edges won’t rip as easily as with paper cards allowing you to do more unique cutouts. The only disadvantages of this material are finding a printer that can print on it and the high production price. These cards can shrug off most physical problems due to their durability. Even though they don’t have the same level of customization as paper or plastic, metal business cards can have punch holes or cutouts designs. These cards pair well with metal-related businesses, they are extremely durable, they are the best choice for certain designs like cutout holes, and they are strangely appealing even when they are plainly designed.
Wood
Wooden business cards provide a unique defining look and feel as they can be made from various tree woods. These business cards have a natural look and texture that adds so much to a business card without much need for refinement. In most cases, wood is much cheaper and more sustainable than metal. Wooden business cards are fairly durable, sustainable, eco-friendly, and very unique yet natural texture in terms of design versatility.
Conclusion
With different materials available that can be used for business cards, it all comes down to which suits your business the best. This allows the business cards to boost your exposure to generate more impact than they normally would. The goal is to find a balance between the efficiency and effectiveness of the business cards in the total cost incurred in making them. The overall point to note is that the chosen material should reflect the business’s image, to create connections between the business and its target markets. This creates a better first impression that would later benefit both parties in the process.
Nexqo is a professional card maker with more than 10 years of experience in the card-making industry. Recently, we’ve developed an eco-friendly material that can perfectly replace PVC cards. Click here to learn more about this very latest eco-friendly material.
You can also click here to learn more about the products that you can use in your project. If you are not sure, welcome to contact our sales experts any time.